Performance Marketing Retainer in India
One team for the whole funnel,
judged on revenue.
When the ads agency blames the website and the web developer blames the ads, nobody owns the number. Our performance marketing retainer puts ads, landing pages, conversion rate and follow-up under one team, with one target: profitable growth.
Three vendors,
no one accountable.
Growing businesses usually end up with an ads agency, a web developer, a freelancer for emails and an internal team trying to join the dots. Each reports their own metric. The cost per customer keeps rising and nobody can say why.
We run the whole path from first ad to paid order. That means we can fix the real constraint, whether it is the creative, the landing page, the offer, the checkout or the follow-up, and show the effect on revenue rather than on clicks.
What is included,
every month.
The price,
up front.
Prices are published so the strategy call can be about your business, not our rate card. Where you sit in the range depends on spend, scope and how much creative or build work is involved.
- 3-month starting term, then month-to-month.
- Above ₹15,00,000/month combined ad spend, scope and fee are reviewed together.
- Landing pages, CRO tests and automation maintenance included.
- Founder on every strategy call.
ALL PRICES IN INR · EXCLUSIVE OF 18% GST · COMPARE EVERY PLAN
Who this is
built for.
We take on a small number of clients so the founder stays on every account. That means saying no when it is not a fit.
Not a fit if
- You only need one channel managed (see Meta or Google Ads)
- There is no budget for both media and the retainer
- You want reports on activity rather than revenue
A good fit if
- Businesses with ₹5 crore+ turnover, or ₹1 crore+ and growing fast
- Combined ad spend of ₹3,00,000 a month or more
- Founders who want one accountable partner
- A team that can act on recommendations within the week
Three steps,
in this order.
No mystery, no "we'll get back to you." Each stage ends with something you can see.
Find the constraint
A full audit from ad to paid order, with the biggest leak priced in rupees.
Fix it first
Tracking, landing page, checkout or offer: whatever limits growth gets fixed before spend goes up.
Scale with a target
An agreed customer acquisition cost or ROAS target. Budget grows only while the target holds.
Performance Marketing,
answered.
What does a performance marketing agency charge in India?
Our performance marketing retainer starts at ₹1,50,000 a month plus 18% GST, and most run ₹1,50,000 to ₹4,00,000 a month depending on channels, ad spend and how much landing page and automation work is involved. Ad spend is paid directly to Meta and Google.
How is this different from hiring separate agencies?
One team owns the whole path from ad to paid order, so there is no blame between the ads agency and the web developer. We can move budget between Meta and Google, fix a landing page the same week, and report one revenue number.
What size of business is this for?
It works best for businesses with ₹5 crore or more in annual turnover, or ₹1 crore and growing fast, with combined ad spend of ₹3,00,000 a month or more. Smaller budgets usually get more from a single-channel plan.
Do you work on ROAS or customer acquisition cost targets?
Yes. Before we scale, we agree a target ROAS or customer acquisition cost based on your margins. Budget grows only while the target holds, and we report against it every fortnight.
Is there a long contract?
There is a 3-month starting term, because the first month goes on tracking and fixes. After that the retainer is month-to-month.
Find out what your marketing actually returns.
30 minutes. We look at what you run today, find the biggest leak, and tell you what we would do in the first 90 days.